Marketing Dashboards That Show What Is Driving Growth

A marketing dashboard is a single report that brings together data from your marketing channels, such as ad platforms, website analytics, search and your CRM. It shows spend, leads, sales and cost per result in one place and updates automatically.

Common sources include Google Ads, Meta Ads, Google Analytics 4, Google Search Console, call tracking tools, ecommerce platforms such as Shopify and WooCommerce, and CRMs. If a tool can export its data or has a connector, it can usually be included.

Most dashboards are built in Looker Studio because it connects well with Google data and is free to use. For larger or more complex data we may add BigQuery as a data warehouse. Some third-party connectors carry their own subscription fee, which we tell you about before building.

Often, yes. A dashboard only repeats the data it is given. We check conversion tracking and data sources first and tell you what must be fixed, so the dashboard does not show wrong numbers with confidence.

Each platform counts conversions in its own way, using different attribution rules, time windows and data. Small differences are normal. We explain the differences, agree which number is the reference for each decision and label it clearly on the dashboard.

Usually not to the minute. Each data source refreshes on its own schedule, often every few hours, and you can refresh the report by hand when you need the latest numbers. For most marketing decisions that is fresh enough, and we set the refresh to match how often you look at the numbers.

It depends on the number of data sources and the condition of your tracking. A dashboard on clean data from a few sources is a short project; one that needs tracking fixes or CRM data takes longer. We give you a timeline after the initial review.

You do. We build it in your own accounts, so you keep the dashboard, the connections and the data if we stop working together.

It depends on the number of sources, the tracking work required and whether you want ongoing upkeep. After reviewing your setup, we quote a project fee for the build, plus a monthly fee if you want upkeep, in writing.

Yes, where the data exists. With call tracking, form tracking and CRM or store data connected, the dashboard can show which channels bring leads, customers and revenue.

Yes. A dashboard can be a standalone project. You or your other agencies keep running the channels and we build the reporting on top.

No. Dashboards are built and shared online in your own Google accounts, so location doesn't matter. JuvioX is a fully remote agency and works with you through regular video calls and shared live dashboards.