Nov – Dec 2025
−79%
Cost per conversion
$176
Before
$36.67
After
2×Form leads
3.5×Phone calls
GA4 Audit
A GA4 Audit That Shows What Your Data Can Be Trusted For
We review your GA4 property line by line: events, conversions, filters, attribution and integrations. You get a plain report of what is broken, what is missing and a measurement plan that links tracking to leads, sales and revenue.
- Google Partner Agency
- Leads Tracked to Sold Jobs
- Month to Month, No Lock-In
- Full Transparency
Event Review
Every Event Checked
- Duplicate events Fired twice on one action Flagged
- Missing parameters Value and currency absent Flagged
- Key events Matched to real business goals Mapped
- Naming One consistent convention Fixed
Property Settings
Configured Correctly
- Internal traffic Team visits filtered out Set
- Referral exclusions Payment gateways removed Set
- Data retention Longest available window Set
- Google Ads link Conversions importing cleanly Linked
Measurement Plan
Goals Mapped to Events
- Business goals Leads, sales and bookings Defined
- Key events One per meaningful action Listed
- Parameters What each event must carry Listed
- Owners Who maintains each tag Assigned
Quick Answer
What Is a GA4 Audit?
A GA4 audit is a structured review of your Google Analytics 4 property. We check whether events fire once and at the right moment, whether key events reflect real business goals, whether settings and integrations are correct, and whether the numbers match your CRM or store. The result is a written list of issues in priority order and a measurement plan for what to track next.
Led by Jubaer Hasan · Founder & CEO
- Scope
- GA4, GTM and linked platforms
- Deliverable
- Prioritized issue list and plan
- Access needed
- Viewer or editor access
- Ownership
- Property stays in your name
What We Do
What Does Our GA4 Audit Include?
A full review of the property, the tags behind it and the platforms it feeds.
- Event and Key Event Review
- We test each event in real sessions and confirm it fires once, with the right parameters.
- Property Configuration
- Filters, referral exclusions, data retention, cross-domain and user settings checked against best practice.
- Integration Check
- Google Ads, Search Console, BigQuery and Merchant Center links reviewed for gaps and duplicates.
- Data Reconciliation
- We compare GA4 against your CRM, store or booking system to show where numbers diverge.
- Measurement Plan
- A written plan linking business goals to events, parameters and the reports your team will use.
- Prioritized Fix List
- Every issue ranked by impact on reporting and ad optimization, with a clear fix for each.
How We Work
Four Steps From Audit to Results
A fixed sequence so nothing is missed and every finding comes with a fix.
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01
Audit
We review GA4, Google Tag Manager and linked ad accounts with read access.
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02
Plan
We agree on business goals and write a measurement plan around them.
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03
Build & Launch
With your approval, we fix the issues or hand the plan to your developer.
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04
Optimize & Report
We recheck the data after fixes and confirm reports match your records.
Case Studies
Tracking Results From Accounts We Manage
Selected results from client work, where tracking fixes supported the campaign results.
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FAQ
GA4 Audit Questions
What access do you need for a GA4 audit?
Viewer access to GA4 and Google Tag Manager is enough to start. If you want us to apply fixes afterward, we ask for editor access. Everything stays in your name and you can remove our access at any time.
Do you fix the issues or only report them?
Either. Some clients take the report and measurement plan to their own developer. Others ask us to make the fixes in GA4 and Google Tag Manager, then recheck the data once the changes are live.
Can you audit a property set up by someone else?
Yes. Most audits we run are on properties built by a previous agency, a freelancer or an in-house team. We document what exists before changing anything, so nothing is lost.
What is a measurement plan?
It is a short written document that lists your business goals, the events that measure them, the parameters each event must send and where each one is reported. It keeps tracking consistent as your site and team change.
How are you paid?
A monthly fee or a project fee, quoted in writing.
Free Audit
Find Out What Your GA4 Data Is Getting Wrong
We'll check your GA4 property and send a prioritized fix list. Reply within 12 hours.